Prada held its Resort 2019 runway show at The Piano Factory in New York – the former piano factory, recently converted into Prada’s NYC Headquarters with a naked concrete structure in 2000, by Herzog & de Meuron.
Inspired by the logomania trend that has dominated the catwalks for many seasons now, Miuccia Prada presented the brand new logo, which was printed onto cotton and leather t-shirts, polo tops a strappy vests or in a graffiti style.
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Courtesy of Prada
Prada makes history by presenting its Resort 2019 collection in New York City at its headquarters there, an old Times Square piano factory that was renovated by Herzog & de Meuron in 2000 and updated with an innovative runway that both reflects the city around it and projects the themes of the collection in 2018.