The modern world is an endless maze of tantalising options. The new B.zero1 Labyrinth ring artfully captures this profusion of opportunities. White and rose gold morph into one another, in fluid and unexpected transitions. An innovative design that defies classification.

Featuring a central spiral, clasped by two flat rings engraved with the Bulgari double logo, B.zero 1 has an unprecedented design. A bold, architectural character that expresses an innate ability to break free from convention.

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A fearless woman who breaks boundaries, Bella Hadid epitomises B.zero 1’s spirit of boldness by reinventing the rules in the new advertising campaign. A personal declaration of character, because all rules can be challenged, changed or reinvented, in the world of jewellery just as in life.

Courtesy of Bulgari