For Frame lasted Spring 2018 campaign one can see that denim is simply a subtext to the bigger picture, which is taken by double duty creative, Erik Torstensson himself. And big it is with Malibu canyons depicting wide open plains as if plucked from a John Ford film and the back of a set as a framed soundstage.
Related: Frame Denim | Fall Winter 2017 Campaign by Bruce Weber
Images Courtesy of Frame