Fashion is a magical thing. Magic and fashion. The two are here synergised by Loewe via their FW18 Men’s collection, lensed by American photographer Duane Michals, who is, after all, somewhat of an authority on magic, given his brilliant Magic Mirror of Uncertainty series.

Related: Loewe | ‘Fruits’ Spring Summer 2018 Ad Campaign by Steven Meisel

For Loewe though, and more specifically their FW18 collection, he has shot model Erik Frey together with British actor and Loewe campaign star Josh O’Connor, as they gaze into crystal balls, wave wands about and generally look quite magical in new season Loewe at the Teatro Reina Victoria in Madrid.

Courtesy of Loewe