Twinset has unveiled its expansion strategy for Twinset Milano, the new name of its main line and its campaign for Spring/Summer 2018 following its acquisition by private equity firm Carlyle Group, which sees the brand opening its first store in London in spring 2018. The brand’s new expansion strategy, sees Twinset focusing on growing in overseas in markets while strengthening the brand’s ties to its Italian roots through its connection to Milan.
Related: Twinset | Underwear Fall Winter 2017 Campaign starring Hailey Clauson
Twinset celebrates in this collection a natural and romantic beauty, boho-chic style. They ride the exuberant squaw catwalk, between fringe movements, metallic glows, and gypsy dresses with floral macrostaces. Paisley prints overlap in plays of transparencies with embroidered full silver sequins, maxi-bracelets and lurex yarns.
Courtesy of Twinset