Cara Delevingne is the face of a whole new Dior skincare line, Capture Youth. A revolution in cosmetics, it came about as the result of a major study on anti-oxidation. The contemporary ideal of beauty, if anyone could be deemed to be, the model and actress was photographed by Cass Bird for the advertising campaign unveiled today.

After being named the new face of Dior’s ‘Capture Youth’ line last year, the official campaign featuring Cara Delevingne has finally broke. Aimed at women in their thirties, the anti-aging line promises to delay the first sign of wrinkles and lines. Cara poses in a stark setting while wearing a cropped leather jacket and Dior briefs. The British beauty flaunts her tattoos in the sultry shots.

Courtesy of Dior