The 4,700-square-foot boutique carries the complete men’s and women’s Fall 2017 ready-to-wear collection, handbags, shoes, jewelry, accessories, the Cruise 2018 collection and the Gucci Décor collection, as well as exclusive pieces made in collaboration with Coco Capitán.
Gucci has made it a point to champion artists of different mediums. The Kering-owned atelier launched this year collaborations with artists Coco Capitán, Unskilled Worker, and Angelina Hicks, showcased the work of digital artists through its #TFWGucci project, tapped tailor Dapper Dan to be the face of its men’s tailoring advertising campaign and will launch a collaboration with the Harlemite in Spring 2018, and recently launched its Gucci Giving campaign featuring the work of Spanish artist Ignasi Monreal.
Creative Director Alessandro Michele designed the new two-floor boutique that features European white oak floors in a herringbone design, a one-of-a-kind red lacquered wood staircase that serves as a focal point of the space, and pink fabrics walls and an artisanal marble mosaic floor in a private room, all of which are complimented by velvet armchairs and vintage rugs.
In addition, the boutique’s façade features marble and pale green industrial metal construction and a customized mural with a special illustration by Capitán, which is an extension of the artist’s murals on the Gucci Art Walls in New York City and Milan.
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Courtesy of Gucci